The built-in Focus modes (Do Not Disturb, Work, Sleep, Personal) cover the obvious cases, but real life has more flavours: gym time, study sessions, driving to a second job, weekends with family, or deep-work mornings where only three people may interrupt you.
A custom Focus mode lets you define exactly that. You choose its name, colour and icon, decide which people and apps can break through, set when it switches on, and even which Home Screen and lock screen appear while it is active.
This guide builds a custom Focus from scratch and shows the settings that turn it from a novelty into something that genuinely protects your attention.
Quick Answer
To create a custom Focus, go to Settings, Focus, tap the plus button, and choose Custom. Name it, pick a colour and icon, then choose which people and apps are allowed to send notifications. Add a schedule or location under Set a Schedule, and optionally link specific Home Screen and lock screen designs under Customise Screens. Turn it on any time from Control Center’s Focus button.
Create the Focus and Give It an Identity
Start with the basics. A clear name and a recognisable colour make the mode easy to spot in Control Center and on your lock screen.
- Open Settings and tap Focus.
- Tap the plus button in the top corner.
- Choose Custom (rather than one of the preset categories).
- Type a name, such as Study, Gym or Deep Work.
- Pick a colour and an icon that you will recognise at a glance.
- Tap Next, then Customise Focus to open its full settings.
Your new Focus now exists. Everything after this point is about deciding what gets through and when it runs.
Choose Which People Can Reach You
The people list is the heart of Focus. Everyone not on the list is silenced (their messages still arrive; they just do not disturb you), and you can fine-tune calls separately.
- Tap People under Notifications.
- Choose Silence Notifications From or Allow Notifications From. ‘Allow’ with a short list is usually easier to manage.
- Add the specific contacts who may interrupt: a partner, children, your manager, a school.
- Under Calls From, decide whether allowed people, everyone, or nobody can ring through, and whether a repeated call within three minutes should break through (a sensible safety valve for emergencies).
Remember that silenced notifications are never lost. They wait quietly in Notification Center, and apps show a summary when the Focus ends if you enable Time Sensitive and scheduled summary options carefully.
Choose Which Apps Can Notify You
Mirror the same process for apps. Most people allow a tiny set (calendar, reminders, a banking app for fraud alerts) and silence everything else, especially social media.
- Tap Apps under Notifications.
- Select Allow Notifications From and add your essential apps.
- Turn on Time Sensitive Notifications if you want delivery alerts, authentication codes and similar urgent items to break through regardless.
- Leave every noisy app off the list. That exclusion is the entire point of the mode.
If you would rather start from everything-on and carve out the noise, the Silence option works the other way, but in practice the allow-list approach produces far calmer results.
Automate It: Schedules, Locations and App Triggers
A Focus you must remember to start is a Focus you will forget. Automation is where custom modes earn their keep.
- Time: under Set a Schedule, add times and days, such as weekdays 9:00 to 12:00 for deep work.
- Location: switch on when you arrive at a place, like the office or gym, and off when you leave. This needs Location Services permission for Focus.
- App: start the Focus automatically when you open a specific app, for example your reading or workout app, and end it when you close the app.
- Smart Activation: let iOS learn patterns and enable the mode when it predicts you want it. Useful, but verify its choices for the first week.
Focus also syncs across your Apple devices with Share Across Devices, so the mode can quiet your iPad and Mac at the same time. Turn that off in the main Focus settings if you want phone-only behaviour.
Link Screens and Add Filters
Two finishing touches make a custom Focus feel complete. First, screens: under Customise Screens, link a lock screen design and choose which Home Screen pages show while the mode runs, hiding games and social apps from sight entirely. Our Home Screen widgets guide shows how to build pages worth linking.
Second, Focus Filters (inside the Focus’s settings) can change app behaviour while the mode is on: Mail can show only a work account, Safari can open a specific tab group, and Messages can filter to the allowed conversations. Filters turn a simple mute into a genuine work or rest environment.
Three Custom Focus Ideas Worth Copying
If a blank page is stopping you, copy one of these field-tested setups. The Study Focus: allowed people are family only; allowed apps are Calendar, Reminders, Calculator and your notes app; it activates when you open your study app or at set evening hours, and its Home Screen page hides every social app icon entirely. Students report the hidden icons matter as much as the silenced notifications.
The Gym Focus: allowed people, nobody; allowed apps, Music and your workout tracker; it starts by location at the gym and ends when you leave; its lock screen shows your Activity rings widget. The Family Evening Focus: allowed people are your household; allowed apps are Photos, Messages and the smart-home app; it runs 6 pm to 9 pm on weekdays, and its job is not silence but presence, keeping work email and news out of the room.
Notice the pattern: each mode answers one question (what is this time FOR?), allows only what serves that purpose, and automates itself so willpower is not involved. Build yours the same way and it will still be running in six months, which is more than most productivity systems manage.
Common Mistakes and Helpful Tips
- Start strict, then loosen. It is easier to add one person back than to rebuild a leaky Focus that lets everything through.
- Tell your closest contacts about the repeated-call rule: if it is urgent, call twice within three minutes and the second call rings (if you enabled that option).
- Use the Focus status option so Messages shows contacts that you have notifications silenced; it prevents ‘why are you ignoring me’ moments.
- Review the mode after two weeks. Almost everyone finds one app to remove and one person to add.
Apple’s user guide walks through Focus creation with illustrations. The official Apple page on setting up a Focus matches this process to your iOS version.
Conclusion
A custom Focus mode takes five minutes to create and pays you back every day: name it, build a short allow-list of people and apps, automate it with a schedule or location, and link calmer screens. Turn it on from Control Center whenever you need it, and let everything else wait quietly. Your attention is the scarcest thing on your phone; a good Focus mode is how you guard it.
Frequently Asked Questions
How many custom Focus modes can I create?
You can create several custom modes alongside the built-in ones, enough for work, study, gym, family and more. In practice, three to five well-tuned modes beat a long list you cannot remember, so merge similar situations into one mode.
Do silenced notifications disappear?
No. They are delivered silently to Notification Center and the lock screen without sound, vibration or waking the display, and app badges may be hidden depending on your settings. When the Focus ends, everything is there to review.
Will alarms still ring in a Focus mode?
Yes. Alarms and timers from the Clock app are not blocked by Focus. Calendar alerts depend on whether Calendar is in your allowed apps list, so add it if appointment reminders matter during the mode.
Can people tell I am using Focus?
If you enable Focus Status, contacts using iMessage see a note that you have notifications silenced when they message you. They do not see which Focus it is or your lists. You can turn the status off per Focus if you prefer privacy.
My Focus turns on at the wrong times. Why?
Check its automations: a location trigger with a wide radius, Smart Activation learning badly, or a schedule left on from setup are the usual causes. Edit or delete triggers under Set a Schedule in that Focus’s settings.


Leave a Reply